EDUCATION
Carnegie Mellon University
2022-2023
Digital Service Innovation, Digital Transformation, Managing Disruptive Technology, Corporate Startup Lab, Organizational Design and Implementation, Intermediate Statistics, Object Oriented Programming, Database Management Systems.
- Corporate Startup Lab Fellow at Swartz Center for Entrepreneurship, Tepper School of Business.
- Educational Program Assistant at Center for Leadership Studies, Carnegie Mellon University.
- Graduate Teaching Assistant for Negotiation (94-800) at Heinz College of Information Systems.
- Graduate Teaching Assistant for Entrepreneurship (94-807) at Heinz College of Information Systems.
Savitribai Phule Pune University
2016 - 2020
Object Oriented Programming, Database Management, Software Engineering and Project Management, Information Systems and Engineering Economics, Web Technologies.
- Represented the institution at various national, state and district level competitions, winning 5+ awards.
- Participated and won awards at numerous intra and inter-college competitions.
- Member of the Product Innovation Lab @ PVGCOET by IIT, Bombay.
- Developed web applications for college related activities.
EXPERIENCE
Product Manager - Bubble Insurance
October, 2020 to August, 2022
Built a unique blend of personalized and seamless insurance products from 0 to 1 for an antiquated and underserved market. I was called the ‘Swiss Army Knife’ for the team.
- Collaborated with cross-functional teams to build the digital consumer experience for Life Insurance (0 to 1) by performing market and customer research, defining user stories, prioritizing features, and post-launch product management.
- Enhanced 57% growth in conversion rates and generated 28% more leads by reducing drop-off by gathering and validating product feedback through A/B testing and surveys for entry points of life, home, and auto insurance.
- Boosted sales by ~20% by recommending strategic initiatives and owning the product roadmap for B2B tools (Widgets, APIs & Webhooks) by fostering partnerships with key stakeholders to comprehend pain points and future needs.
- Piloted the first automated page generation feature at Bubble to scale long tail keyword page generation based on cheapest insurance quotes in 100+ cities across the United States, leading to a new revenue source for SEO that helped grow net new revenue.
- Improved conversion rates by 4% and increased user satisfaction by 79% by identifying and communicating improvements through Google Analytics dashboards, which correlated with performance metrics related to customer attrition and other KPIs.
- Achieved CTR of 3.8% and an overall monthly increase in new visitors by 18% by researching and implementing HTML5 display ads.
- Aligned diverse stakeholders and teams: engineering, user experience, data, product marketing, and business strategy to communicate the status and progress towards product vision and road map metrics through a weekly email digest for leadership.
Co-Founder and Tech Lead - KrazyFox
July, 2020 to November, 2021
Built and nurtured KrazyFox, a multi-channel marketing network, to grow from a mere idea to a thriving community of over 1,000 creators, 200+ influencers, and 50+ brand partners scattered across 40 cities and 20+ campuses.
- Increased revenue by over 70% in 6 months by creating an omnichannel reporting platform to measure online marketing campaigns, helping us scale from a limited number of campaigns to hundreds of campaigns a week.
- Improved average collaborations per creator by 25% by transforming performance-based campaign metrics, user statistics, and channel demographics data into actionable insights to build comprehensive profiles and matches between Brands and Creators.
- Handled end-to-end campaign activities – Influencer interaction, designing, executing & analyzing the performance post-completion.
Corporate VC and Innovation Associate - Venture in a Box
January, 2023 to May, 2023
Building ViB (Venture in a Box) – specializing in providing support and platforms for corporate innovation programs that need to scale beyond experimentation.
Student Consultant - Carlisle Construction Management
January, 2023 to May, 2023
Developed Robotics solutions by conducting extensive research on consumer needs, creating a detailed business model, and pitched it to senior-level executives.
- Selected as a part of the 2023 Corporate Startup Project Course Cohort.
- Worked in a multi-disciplinary team to develop Robotics Solutions for Carlisle Construction Materials.
- Conducted extensive research on consumer needs and preferences to ensure better outcomes for customers in the construction industry.
- Developed a detailed business model and explored new market opportunities for Robotics Solutions.
- Generated customer profiles to better understand the target market and their requirements.
- Successfully produced a viable prototype of the Robotics Solutions.
- Presented and pitched the Robotics Solutions to high-level executives, highlighting their benefits and potential impact on the industry.
Trainee - Principal Global Services
November, 2020 to June, 2021
Developed proficiency in ETL using Informatica and developed AWS CDK applications for migrating on-prem data to AWS S3.
- Developed ETL programs using Informatica for migrating data from VSAM (Mainframe) to Oracle. Reviewed and analyzed functional requirements, mapping documents and performed unit testing at various levels of the ETL.
- Developed AWS CDK applications to migrate on-prem data to AWS S3 buckets for analysis by the data engineering team.
Intern - Mercedes Benz
December, 2019 - February, 2020
Collaborated within an agile team to develop PoC for ‘Consent Portal’, assisted sales planning simulation, optimized RPA processes, and authored Homologation project’s business requirement documents.
- Collaborated within an agile team structure as a web developer for development of ‘Declaration of Consent’ project – a portal for documenting, storing and retrieval of declaration of consents collected by MBIL, DFS and Authorized Dealers.
- Assisted in development of Sales Planning Simulation tool, which acts as an important intermediator between production planning and sales planning.
- Designed and optimized process documentation for processes to be automated using RPA.
- Authored Business Requirement Documentation for digitization of the ‘Homologation’ project.
POSITIONS OF RESPONSIBILITY
- Assisting in creating curriculum and seminars around leadership for students across all colleges at Carnegie Mellon University.
- Led the website content development in collaboration with the College of Engineering (COE) Marketing and Communications Office.
- Working closely with the leadership of the Center for Leadership Studies to translate content into user-friendly web pages.
- Spearheading the development of the alumni network, course materials, and center offerings.
- Research & mapping of current institutional models and trends around Leadership studies.
- Building ViB (Venture in a Box) – specializing in providing support and platforms for corporate innovation programs that need to scale beyond experimentation.
- Founded the TED Club at PVG’s COET and acquired license from the TED Conferences to conduct a TEDx event.
- Recruited and spearheaded a team of 30 members and spread passion for TEDx throughout the institute.
- Organized TEDxPVGCOET, an independently organized TED event with great success.
- Recruited and managed a team of 50 students from the Computer Engineering Department at PVG’s COET.
- Facilitated a 60% increase in membership registrations compared to the previous year.
- Organized and conducted 40+ events throughout the year for students and faculty at PVG’s COET.
ACHIEVEMENTS
- First Prize at Smart India Hackathon 2019 for problem by Ministry of Culture, Government of India.
- First prize at National Level HedNxt Startup Fest 2018.
- Second Runner Up at WCE National Hackathon 2018.
- Semi-finalists at Barclays Tech Innovation Challenge 2017.
- Second prize at National Entrepreneurship Challenge 2017 conducted by IIT, Bombay.
- First prize at District Level Mini Project Competition organized by Cummins College of Engineering.
- All India Rank 4 at National Level competition ‘Placement Heat’ conducted by Talent Battle.
- Various Inter and Intra College awards for technical and non-technical competitions.
PROJECTS
- Developed a rule-based surveillance and interpretation system using machine learning and computer vision for real time analysis of images, videos and data recorded by surveillance cameras.
- Designed a cross-platform web application using Django for better UX.
- Analyzed various models and finalized the Faster-RCNN with RESNET 50 model for best performance of our test case.
- Developed a cross-platform web application for assessing and analyzing the scientific literacy of the general population.
- Demonstrated innovativeness by developing graphics-only quizzes to mitigate the language barrier.
- Designed and developed an admin portal with various interactive charts, graphs and maps for the ministry personnel.
- Designed a complete accident alert system consisting of an Arduino module and an android application.
- Programmed the Arduino module to communicate with the CAN bus of vehicles and parse data to be sent to the android application.
- Developed an android application to act as a SOS device in case of accidents. Other modules like vehicle tele-metrics, woman safety and black box systems were also developed.
OTHER ACTIVITIES
- Web Developer – Sumitra Ramrao Nagarkatti Foundation
- App Developer – Bhoomi Jalsandharan Udayami
- Fundraiser – Muskurahat Foundation
- Assisted in development of Flask web application to host Python based speech-to-text application.
- Developed User Authentication to implement pay-per-use system. Implemented using SQL Alchemy.
- Analyzed options available for payment gateway system and recommended the best one based on time and resource consideration.
- Collaborated with Product Management and UX experts regarding product definition, schedule, scope and project-related decisions.
- Developed a rule-based surveillance and interpretation system using machine learning and computer vision for real time analysis of images, videos and data recorded by surveillance cameras.
- Designed a cross-platform web application using Django for better UX.
- Analyzed various models and finalized the Faster-RCNN with RESNET 50 model for best performance of our test case.
- Conducted competitor analysis and provided input to help improve site architecture, layout, and content.
- Ensured high-performance and availability, managing all technical aspects of the WordPress CMS.
- Assisted in optimizing website for increased opt-ins, better search rankings, and user engagement and retention.
- Collaborated with developers, designers, system admins, and customers and tailor web solutions to their needs and requirements.
- Learned about lead lifecycle, scoring, attribution and normalization processes and helped document the details.
- Dealt with developing research reports on the market and competitor landscape, for select target sectors of interest.
- Collaborated with marketing & sales teams to communicate project status or improvements.
- Created Salesforce campaigns, reports, and dashboards.
- Responsible for business development efforts that generated leads, enhance brand visibility, and increase sales.
- Worked closely with the leadership and team to complete the sales cycle and close deals.
- Gathered market intelligence, including information on clients and competitors in the interior design sector, industry trends, future projects, etc.
- Visited and interacted with Small and Medium Businesses (SMBs) to understand how the digital revolution has impacted their businesses.
- Analysed, through these interactions, how the SMBs function and what expectations they have from the digital revolution, and created reports for further analysis by the team at HQ.
As a Campus Editor, I was an active contributor of #IndiaStudents movement on LinkedIn. Responsibilities included:
- Wrote, created and curated content for LinkedIn’s publishing platform on various topics of interest and ideas.
- Worked with the LinkedIn News Editor and team to set goals, pitch post ideas, and edit content.
- Created awareness of the best practices on LinkedIn and it’s utility among the student community.
- Discovered promising writers and content creators and guided them to make the best use of LinkedIn.
- Represented the college campus and helped bring #StudentVoices to the LinkedIn platform.
- Developed an Android application for ‘Industrial Automation and Process Control Data Logging’.
- The application collected data from the Bluetooth module and parsed it into various exportable formats.
- Further analysed the gathered data for equipment reliability studies.
- Assisted in development of HMI for heavy industrial equipment using Nextion display connected to Arduino.
- Developed 20+ websites and 5+ android application for various SMEs as freelance projects.
- Financed 40% of my tuition fees through freelancing.